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New 2016 Toyota Hilux to meet all market demands, and demanding markets!

Written by Media Manager.

2016 toyota hiluxThe 2016 Toyota Hilux 4WD Double Cab SR5. Very popular for very good reason. It's awesome. Click to enlarge.

Utes made up 20 percent of the new vehicle market in 2014, making it the single most important model segment, with Toyota selling nearly 6,000 Hilux Utes.

2015 sales suggest that trend will continue.

“Toyota has a proud tradition of success in the Ute market,” said Steve Prangnell, Toyota New Zealand’s General Manager of Sales.

“We believe the all-new Hilux with its great range of new features and technology gives us the ammunition to regain the number one spot in 2016.”

Hilux will be available in four grades, S and SR, aimed at fleet, company and business users. The higher specification SR5 and SR5 Limited offer car and SUV like equipment features.

Excitement at Frankfurt as Toyota C-HR SUV to go into production

Written by Media Manager.

The Toyota-C-HR unveiled at the Frankfurt ShowThe Toyota-C-HR unveiled at the Frankfurt Show. Click to enlarge.

“The latest Toyota C-HR design study, unveiled at the Frankfurt Motor Show, fore-shadows its production version which will be unveiled at the Geneva Motor Show next March".
“It features bold design language that projects a confident and sporty look while new platform architecture promises an engaging drive experience.”

The new five-door show car builds on the success of the first C-HR Concept that was enthusiastically received when it debuted at the Paris Motor Show 12 months ago.

The C-HR delivers on the promise by Toyota's global president Akio Toyoda to build better cars that bring the fun back to driving. Toyota New Zealand’s General Manager of Product Spencer Morris said the second C-HR Concept heralds an exciting possible addition to the company's local line-up.

"The striking looks, compact packaging and outstanding agility inherent in the C-HR Concept mean the production car is definitely on our wish-list for New Zealand," said Mr Morris.
"Given the right specification, pricing and availability for our market, we would expect the C-HR production model to accelerate the already-hot demand for vehicles in the small SUV segment," he said.

Toyota invests $US 50 million in artificial intelligence research

Written by Media Manager.

150908-Kiyotaka-Ise-01Kiyotaka Ise, Toyota’s Chief Officer of its Research and Development Group. Click to enlarge.

Toyota will invest $US 50 million in the research and development of intelligent vehicle and mobility technologies with an ambitious new collaboration with the Massachusetts Institute of Technology and Stanford University, California.

Joint research centres will be established at each university with Toyota investing $US50 million over the next five years.

Dr. Gill Pratt, former Program Manager at DARPA (the Defence Advanced Research Projects Agency) and leader of its recent Robotics Challenge, has joined Toyota to direct and accelerate these research activities and their application to intelligent vehicles and robotics.

Hydrogen powered Toyota Mirai leads German WRC event

Written by Media Manager.

Toyota Mirai

Toyota’s Mirai hydrogen car kicked off last weekend’s World Rally Championship event based at Trier, West Germany.

Used as a 'zero' course car, experienced rally driver and journalist Mitsuhiro Kunisawa used the car to precede competitors through the stage of the all tarmac event.

To be rally-ready, the Mirai was fitted with a roll cage, race seats and full harness seat belts as well as competition tyres and improved brake pads. To further aid Kunisawa, Toyota Germany provided a mobile hydrogen refuelling unit, which fills the plastic and carbon fibre tank in just three minutes.
The 100 kWs, 335Nm fuel cell power train remained unchanged. It fuses together hydrogen and oxygen in a fuel cell stack to produce electricity – powering an electric motor connected to the front wheels. It’s good for 0-100 km/h in 9.6 seconds and can hit 178 km/h flat out.

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