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    Drive your dream

    The Bowater Motor Group are ready to exceed your expectations, and make it possible to drive your dream today. A local, family owned company, we have been supporting the community since 1945 - and selling what we feel are the best cars the world has to offer, and servicing all makes and models from onsite workshops we are very proud of. We have a range second to none, with new cars in the showrooms from Toyota, Honda, Hyundai, Lexus, & Isuzu. There is something for everyone, at every stage, new or used.
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    Need a a new Accent? See our Used Selection

    If you drive a small car, or are thinking about downsizing to a lower fuel use, more efficient smaller car for around town use, then you need to see the Hyundai Accent. This zippy little hot hatch has it all! Small on size but massive on features across the model range. We have a wide range of quality used vehicles like this one in our central Nelson Yard. Click here to find out more.

  • toyota 86
     

    Toyota 86: On the Right Track!

    The Toyota 86 is a legend in the making. It is a return to the pure fun of driving. Rear wheel, front engined with a very low centre of gravity. It has been winning Car of the Year awards all over the world, including being named the Top Gear Car of 2012 when it was first released! Fun starts when you press the button. Click here to learn more. New or used, Bowater Toyota can put you on the right track!

Drive your dream with Bowater's

Fj Cruiser takes a mud bath at Happy Valley

2012fj-diirty500This week we were getting the Toyota FJ Cruiser all ready for it's big trip down the West Coast as a support vehicle for the Westport Challenge.
The FJ got all polished up ready for pickup on Friday afternoon, even after we had told everybody that we were going to take it out for a test run to get some footage before the event. I guess no one believed we would get it all dirty.....

We ventured out to the best place you can easily go extreme 4X4 crazy - Happy Valley Adventures on the road to Cable Bay, just 15 minutes north east of Nelson. What happened next is pretty funny.

Get ready to get dirty: 4X4 Extreme OffRoad Competition

1204-westcoast-teamBMGThe Westcoast Challenge is a new event on the Off Roading calendar that Bowater Toyota are involved with, sponsoring a team made up of some hardened off road locals.
It is extreme off road 4X4 action involving a whole lot of mud, some winches and some very brave individuals pushing their vehicles to the limits.

The Westport Challenge is an extreme 4X4 event with teams of 3 vehicles competing over demanding tracks against the clock. bottomless bogs, over bonnet water, steep ascents and descents combined with often Wild West Coast weather make this event a feature for hard core 4 wheelers....

The competition is all set to start 28th & 29th April.

The new celebrity car

Hollywood Loves Hybrid Cars

LOS ANGELES - At a glittering Hollywood fundraiser for a noble cause Tom Hanks hosted, Robert F. Kennedy Jr. spoke, former president Bill Clinton pumped flesh. But the real news was in the parking lot. Celebrity after celebrity rolled up to the valet stand in small, snub-nosed, rather drab little cars. Director Rob Reiner, Seinfeld co-creator Larry David and agent Arie Emanuel all arrived in Hollywood's latest politically correct status symbol: the half-electric, half-gasoline hybrid car-the Toyota Prius at 50 miles to the gallon, nearly emission-free and only around $20,000. "Five Priuses drove up in a row," said Gail Reuderman Feuer, a lawyer for the Natural Resources Defense Council, who drove her own hybrid to the fundraiser. "I said to my husband, 'I don't know if we're going to be able to find our car afterward.' They were all lined up. It was very exciting."

The Prius Challenge

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How Green are you?
Can you break free from your habits & Win a week in the new 2012 Toyota Prius?

Welcome to the 2012 Toyota Prius Challenge. A challenge where we ask you a simple question, how fuel efficient a driver are you? We will put you in the car, guide you around our course, and pit your eco score against those of other test drivers.

The all new 2012 Toyota Prius C offers the whole package - not only is it part of the the greenest car family there is, but it is also very affordable, and very easy to drive.
One of the differences with this car is the driver feedback you get from the car. There are a couple of new features here which will actually change your driving habits. It is these new features which immediately impressed us and got us thinking about how best to let you all know about it - and the 2012 Toyota Prius Challenge was born!

The toyota prius c - a car that makes it easy to save fuel, money and the planet!

The all new 202 Toyota Prius C is a turning point for hybrid cars and the mainstream car market. It is the first full hybrid that is actually cheaper to own than alot of non hybrids in the same urban, compact class. At a starting price of just $30,990 it is cheaper than NZ's favourite car, the Toyota Corolla (the range starts with the GX Hatch from $34,490) with a fuel efficiency that will blow your socks off. With some practice, and some tips you would be amazed at how quickly you can bring that already great fuel efficiency down even further!

In order to get as many people behind the wheel of this ground breaking new hybrid we have come up with the Prius Challenge - a competition to appeal to everyone's competitive nature, and the chance to trade half an hour of your time for perhaps winning the use of the Prius C for a whole week, complete with a free tank of petrol!
During June 2012 the Prius Challenge will be in Motueka.

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Even though the chance to win the Prius C for a week has now past, you can still take the Prius Challenge and see how green a driver you can be, and see if you can get your score onto the Leader Board.

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