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    Drive your dream

    The Bowater Motor Group are ready to exceed your expectations, and make it possible to drive your dream today. A local, family owned company, we have been supporting the community since 1945 - and selling what we feel are the best cars the world has to offer, and servicing all makes and models from onsite workshops we are very proud of. We have a range second to none, with new cars in the showrooms from Toyota, Honda, Hyundai, Lexus, & Isuzu. There is something for everyone, at every stage, new or used.
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    Toyota 86: On the Right Track!

    The Toyota 86 is a legend in the making. It is a return to the pure fun of driving. Rear wheel, front engined with a very low centre of gravity. It has been winning Car of the Year awards all over the world, including being named the Top Gear Car of 2012 when it was first released! Fun starts when you press the button. Click here to learn more. New or used, Bowater Toyota can put you on the right track!
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    Need a a new Accent? See our Used Selection

    If you drive a small car, or are thinking about downsizing to a lower fuel use, more efficient smaller car for around town use, then you need to see the Hyundai Accent. This zippy little hot hatch has it all! Small on size but massive on features across the model range. We have a wide range of quality used vehicles like this one in our central Nelson Yard. Click here to find out more.

Drive your dream with Bowater's

We spin the winning wheel to find a Selfie winner

 150812-feastwinner79Meet Jane Bayley - winner of the recent Bowater Honda Feast for the Senses Selfie Competition. Click to enlarge.

Our senses this July were certainly sharpened with the first Feast for the Senses Festival on the streets of Nelson. What a great way to liven up the city and celebrate winter and all of the great business around town. Bowater Honda was very proud to be involved, and jumped into it boots and all. The team organised the bright and funky vibrant yellow Honda Jazz for Uniquely Nelson manager Cathy Madigan to drive around in for the month as a very funky and visual mobile billboard with some attractive Feast for the Senses good looks. Not content with just this we decided to get behind an interactive Selfie Competition, cheekily dubbed the "Sense of Selfie".

The good folks of Nelson were invited to spot the Bowater Honda Jazz parked in prominent locations around town and snap a selfie with the car, and then upload that to the Facebook competition page. At stake was a great range of prizes which together created an awesome weekend of shopping and fun in the city including a $200 retail spend at Morrison Square, a $50 retail spend at the Nelson Farmers Market, overnight accommodation for two at the Palms Motel with continental breakfast, valued at $189, the weekend use of a brand new demonstrator vehicle from Bowater Honda and a $100 dining out voucher at Panama's Restaurant. What an awesome prize!!!!!

Over the month of July many activated their sense of selfie and got into it. Then came the fun part - drawing the winner! 
With a car as funky and stylish as the all new Honda Jazz as a backdrop we decided to think quite outside the box and come up with a novel, and fair way of picking the winner. A winning wheel. Literally. Watch the video below. 

Cathy and Nick prepare to spin the winning wheel
Click on the play button to watch the video of how we drew the winner - it was quite ingenious and involved the winning wheel spin courtesy of the Honda Jazz. 

After all that excitement of the Lotto-esque live draw it was time to gather in the troops and meet the winner Jane Bayley at the weekly Wednesday Nelson Farmers Market in Morrison Square to present her with prizes.

150812-feastwinner63from left: Amme Hiser from the Nelson Farmers Market, winner Jane Bayley, Nick D'Evereux from Bowater Honda, Nona Jackson from Morrison Square and Cathy Madigan from Uniquely Nelson 

Jane Bayley was understandably excited to collect her prize. She took her selfie with friend and fellow Selfie Entrant Maree Lawson whilst enjoying one of the Moveable Feasts as a part of the promotion. She said she was going to share her prize with friend Maree Lawson.

Jane came to collect her prizes at Morrison Square today. She received $50 of shopping vouchers at the Nelson Farmer's Market from Amme Hiser, Manager at the Nelson Farmers Market, use of a Bowater Honda for the weekend, thanks to Nick Devereux, Sales Manager at Bowater Honda, $200 of Morrison Square shopping vouchers from Nona Jackson, Manager at Morrison Square, and dinner for two at Panama Kitchen Bar, overnight accommodation and breakfast at The Palms Motel (presented by Cathy Madigan, Manager at Uniquely Nelson).

150812-feastwinner70Sense of Selfie winner Jane Bayley enjoys the moment with Amme from the Nelson Farmers Market and Nick from Bowater Honda. Click to enlarge.

Feast for the Senses was a month-long promotion throughout July that promoted Nelson City’s dining, arts, festivals and winter events. Bowater Honda joined with Uniquely Nelson to promote the Feast for the Senses campaign with a bright yellow Bowater Honda Jazz covered in Feast for the Senses branding. The Selfie Competition was a fun way for the public to get involved when they saw the car parked around the city. By taking a selfie with the car and uploading to Facebook, participants were entered in the draw the win the Feast for the Senses prize package.

Click here to see the competition page.
Thanks again to our wonderful partners in this promotion - please support them!

2015-selfie-supporters poster

Toyota continues support of Emirates Team New Zealand

etnz yacht

Toyota New Zealand is proud to continue its long-standing sponsorship of Emirates Team New Zealand as it embarks on its journey towards the America’s Cup in June 2017.

Emirates Team New Zealand came within one race of regaining the world’s oldest sporting trophy at the 2013 America’s Cup in San Francisco, before being pipped at the post by Oracle in a series that had four million Kiwis on the edge of their seats.

The next America’s Cup is taking place in Bermuda and Toyota’s support will be more important than ever for Emirates Team New Zealand in its quest to bring the cup back to New Zealand.

Toyota General Manager of Marketing, Andrew Davis, says Toyota New Zealand’s commitment to the team is testament to Toyota’s faith in their ability to once again provide some fierce competition in the Americas Cup.

Andrew Davis says Toyota is the only major sponsor to have stayed loyal to Team New Zealand for more than two decades.

Take your chance to have breakfast with the man of the moment of kiwi motorsport

Ever wondered what was the breakfast of champions?
Here is your chance to find out.

paddonday-bbc 

Hayden Paddon is the next big thing in NZ Motor Racing. 

He is currently racing all over the world, and consistently placing in the top10 rankings in the WRC (World Rally Championship). He recently made New Zealand motorsport history with his podium finish in the Rally of Italy and is lined up to continue his run to the top with his hot form at the moment.

We are very lucky to have him in Nelson an available to meet and greet with us on Tuesday July 14th starting with the Big Brekkie Victory Boxing Fund Raiser at Monaco Resort from 7 - 9am. Come and listen to his experience competing at the pinnacle of his chosen sport globally, and the hard work and commitment he has shown to get to the top. A true world champion in the making Hayden is one of the nicest guys in motorsport!

Tickets cost $39 per person, with $15 of that going straight to Victory Boxing. Click here to pre-purchase tickets to the event via the website Eventbrite. 
Bring your wallet, let’s raise some additional funds for Victory Boxing as well with Hayden Paddon gear up for auction amongst other things.

This is just the start of an action packed day, so stay tuned for details on the rest of the exciting activities. 

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