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Drive your dream with Bowater's

Welcome to our Website

YOU CAN DRIVE YOUR DREAM,
AND WE CAN MAKE IT HAPPEN.

OUR HISTORY IS JUST THE BEGINNING!

Your car is probably your next biggest asset to your home, and you will spend a considerable amount of time in your car over your lifetime.
Life is too short to be worrying about your car. You need a car that suits your lifestyle. 
We have a comprehensive range of the world's best valued and most reliable cars ready for you to experience. You can drive your dream today. It is that easy.   

Since 1945, The Bowater Motor Group has been providing the Nelson region with quality vehicles and servicing that is second to none. Now, even more so than ever before, it is possible to drive your dream.
The future of car technology has arrived.
With our stores, showrooms and customer centres spread all over the wider Nelson region we are confident that our long history in the area means that we not only know what works best around here, but what will work best for you.   

Think Bowaters and three things come to mind...
Quality, excellence and vehicles to suit a lifestyle.

Whether for urban, business or off-road, let Bowater's begin your journey.
If you're going somewhere - The Bowater Motor Group will take you there.

Take a very normal car, but dont getted boxed in when it comes to promoting your business

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A very sedate looking Toyota Sienta - lets see what some thoughtful customisation can do for the look of this plain jane!


Thinking outside the box often results in some quite unexpected, and stunning results.

When you are on the hunt for a vehicle for your business to use as both a utilitarian tool and a mobile advertising platform, often different is better, as it is more memorable. What can be more eye catching, and motivating, than a heavily customised "normal" vehicle for a business all about enhancing your ride.

Mag and Turbo Nelson have quite a knack for having the ability, and options in their showroom, to take the ordinary and make it spectacular. Whether you are rolling with a much admired "vintage" Toyota Supra, or this quite innocuous Toyota Sienta, the impact is only limited by your imagination, and the ingredients you bring to the table.

Mix in a healthy portion of a well made and super reliable vehicle, some clever graphics from consummate professionals Mark and the team at The Signman, and some show stopping wheels and dramatic lowering from Mag & Turbo Nelson.

Everyone was a winner at the Parent and Child Expo, especially this family.

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David & Aaron from Bowater Toyota along with 6 year old Sophia Eagle who took quite a liking to the brightly coloured 2014 Toyota Yaris.


Saturday the 11th of October was a busy day in Nelson. There was a lot on and the sun was burning brightly, luring the locals outside and to the beaches with the first tastes of summer.

That did not stop the hundreds of expectant and current parents from coming along to the Annesbrook Community Centre to enjoy the 2nd Annual Nelson Parent and Child Expo.

The team from Bowater Toyota turned up bright and early, some with their own children in tow, ready to answer all sorts of curly questions about vehicle safety, car seat attachments and whether or not the boot space would be enough to swallow a stroller, temporary cradle for the event of unplanned naps, 3 complete changes of outfits, various feeding tools, a play mat and assorted favourite toys, change mat and an enormous nappy bag for spontaneous trips to the park. Stuff that all new parents fret about.

We also contributed to the awesomeness of the event by putting up a great prize, a free weekend's use of one of our brand new 2014 demonstrator vehicles, to be won by one lucky attendee - and the winner is.......

Breaking Ground at the Brook Sanctuary

Chris Bowater and family
Chris Bowater, along with his two children Jacob and Laura, were very proud to attend last weekend's Brook Waimarama Sanctuary Ground Breaking Ceremony as representatives of Bowater Honda and the wider Bowater Motor Group.


Bowater Motor Group joins in the celebrations of a key project milestone.

Last Saturday was a very important day for the Brook Sanctuary, the local wildlife and the local humans of the region.

It was a day many thought would be a long way off for a project many had dismissed as being a flight of fancy and way too hard to actually achieve. Imagine convincing many layers of local and national goverance, as well as different funding bodies, locals and various conservation groups of the value of creating a predator free inland island to protect our vulnerable native wildlife from the rigors of modern life and the plethora of introduced pests.

Due to the very hard work by the Brook Waimarama Sanctuary Trust team Saturday the 27th of September marked a very important occassion. It was a celebration of the power of great intentions, loads of hard work, and a passionate and dedicated group of individuals determined to see this important project through to eventuality. A celebration for those that have the power to visualise a better world, and setting to rights some of the damage caused by past actions, and then setting about actually achieving it!

The ceremony was a key milestone for the project. The chance to finally break ground and sink in the very first fencepost as the construction of the 14km long predator proof fence officially got underway.

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  • Cricket World Cup
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