The release late last year of the 11th generation 2013 Toyota Corolla was quite a big thing for Toyota. The Corolla is New Zealand's favourite car, and the biggest selling car model...... (your best Jeremy Clarkson internal voice please)....IN THE WORLD!
When any new model is launched there is a fair bit sales training that goes along with it from Toyota. Dealerships have to make sure that all salespeople are totally up to speed with all of the ins and outs of each car variant in the range. This can be quite a task, each new model has tweaks to the previous year, some models have completely new features. When it comes to generational, or face-lift models like the new 2013 Corolla Hatch, the changes are even more dramatic.
Toyota New Zealand's Sales Training guru, Igino Quattrucci tours the country giving all of the Toyota Sales teams advanced training on each new vehicle launch. Part of this training is a series of role plays in which members of the sales team play prospective customers asking a series of random questions to other sales team members. Sounds complicated? It isn't, but what it does do is create a scenario where each salesperson is put in a situation with a customer full of questions. The sales team learn how to answer these questions and how to bring into the conversation important features that customers need to be made aware of.
This is important training within the Toyota way of doing things, so imagine our pride when one of our sales team, Chae Baird-Booth, was awarded a prize for one of the best presentations during Igino's nationwide tour.
Bowater Toyota Salesman Chae Baird-Booth with his gift voucher for Best Corolla Presentation.